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Resources / The Sapient

Learn how to shape sales and marketing strategies and make your company remarkable  
Page 15

Social Media 16 Min Read

5 Examples of Great B2B Social Media Marketing

Ah social media. With so many platforms, characteristics and etiquette which alters across the seemingly never ending channels,...

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Creative Marketing 6 Min Read

6 remarkable things we learned this month

Every month we collect some of the most interesting, bizarre, funny stories from the web. This month we have learned that...
Inbound Marketing 17 Min Read

What is Inbound Marketing?

Since 2006, inbound marketing has been the most effective method for doing business online. According to the State of Inbound...
News 9 Min Read

3 Big Digital Marketing Trends That Landed in 2016

As with everything in life, must-haves and trends change so often that it's hard to keep up. What was the "best thing since...
Creative Marketing 12 Min Read

Can Online and Offline Marketing Work Together?

I was recently asked this question by someone I was trying to explain online marketing to. It is a very interesting question if...
Creative Marketing 7 Min Read

How to Deliver an Award-Winning Exhibition Experience

No matter how many years you have been doing exhibitions for, there is always room for improvement. Maybe it's the layout of...
Creative Marketing 6 Min Read

Have You Really Nailed Your Company's Branding Basics?

by Jade Robertson Whether you are a startup or an established SME, branding is always going to be a crucial aspect for your...
Strategy 6 Min Read

6 Solutions for Financing Growth for your SME

With bank lending figures continuing to fall, SMEs are looking for different ways to finance their growth. Most companies...
Website Conversions 11 Min Read

Is Your Site Delivering a Great User Experience?

'User Experience is not a differentiator anymore; it's a necessity' This, from The State of UX in 2016, underlines that...