54 Posts

Educate and Inform. Don't Interrupt

People today buy differently than they did 10 years ago. The modern buyer’s journey often starts with Google now, rather than with traditional advertising. Buyers have transformed how they consume...

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Why is your Customer lifetime Value Important?

You should stop focusing on the individual sales, and start thinking about the actual value that customers bring into your business for the whole duration of your relationship with them. We are...

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What is an Income Generation Strategy?

Forget about your sales strategy and your marketing strategy. What your business needs is an income generation strategy.

So what's that? Have a look at the video below and find out to find out how...

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5 Successful Products that Didn't Get Investment on Dragon's Den

Who doesn't love a bit of Dragon's Den? The BBC 2 program, which in its latest series reached a peaque of 2.94m viewers, has been airing since 2005, and during that time around 191 products and...

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How to Measure Your Business' Success

As a business, you are always striving for more. More clients, more profit and more success. But it's sometimes hard to understand and measure your company's growth, evaluate whether you are on...

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5 Tips to Make Your Staff More Engaged and Motivated

Having engaged employees often means having happier and more loyal customers, getting from them a higher level of productivity and work quality and spending less in recruitment costs. However,...

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3 Ways to Find Images That Will Make Your Content Stand Out

"A picture is worth a thousand words" is a famous English idiom, and one that was true in the past and even more so in the present. With so much content being produced every day, images are...

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How to Start Using Inbound Marketing Campaigns to Grow Your Income [FREE EBOOK]

I have written so many blog posts in the past few weeks about inbound marketing, from explaining what it is to giving tips on running successful inbound marketing campaigns, and we were getting so...

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12 Types of Marketing Career Paths You Can Take

I read a post on Facebook the other day that made me laugh: marketing is like God; everyone talks about it, but no one know what it actually is. Now, even though I am a marketer myself, I can see...

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5 Genius Ideas for Freeing Up Your Time

Hands up if you have ever used the sentence "I need more hours in my day"? And now if you often feel that you finish the day with a longer to-do list than the one you had at the beginning?


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