20 Posts in strategy

#POGBACK: What Can Digital Marketing Learn From This Epic Saga?


Whether you follow football or not, it has been impossible to avoid the swirling transfer saga between a certain young man by the name of Paul Pogba and Manchester United. 

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Don't Spend More Than 1/3 of Your Income on Winning New Business

I always hear people talking about budgets left, right and centre. "We have got X to spend on marketing this year" is certainly a recurring statement. What people don't consider though is:

  1. Will...

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What is an Income Generation Strategy?

Forget about your sales strategy and your marketing strategy. What your business needs is an income generation strategy.

So what's that? Have a look at the video below and find out to find out how...

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6 Solutions for Financing Growth for your SME

With bank lending figures continuing to fall, SMEs are looking for different ways to finance their growth. Most companies wanting to expand are full of fresh ideas and opportunities, but they...

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21 Clever Exhibition Ideas to Get More People to Your Stand

After all the work and the effort you put into planning your exhibition, you now want to make sure a large amount of people will come onto your stand and engage with you and your brand.

Here are...

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How Can You Get a Better Return on Marketing Investment?

If cash flow is the life-blood of a business, then new business is the beating heart. A business cannot grow without new business; in fact, without it, it will whither on the vine. But winning new...

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We know how to get to a zero inbox every day (and keep it there)

Doesn't it always feel that the more you try and reply to your emails or delete them, the fuller your inbox always seems? By the time you manage to get through one email, 2 others have appeared...

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9 Genius Business Growth Strategies for B2B

When you talk about growth strategies, more often than not people assume you are talking about B2C. In fact, it’s somewhat rare to hear about an incredible growth story from B2B companies....

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Is the Way you Budget Your Marketing Spend Wrong?


Marketing should never be a blind gamble, but a calculated risk that always guarantees you a return. If this seems like an impossible dream, we show you exactly how you can make sure you double...

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Customer Acquisition Cost: The Secret To Your B2B Success

Stop spending, start investing. A new approach to customer acquisition that will show you how to grow your business by refocussing your investments and get double your money back.

 The majority...

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