Digital Marketing Health Check

For further information on our health check reports

Call 01844 295170 or click here

Part 1 - Health Check

The first part of our health check is a qualitative report with objective analysis of a users journey through your sales funnels.  It takes insight from the technical audit, identifies strengths and weakness in your website and digital marketing, and provides an honest commentary across 8 main areas:

1. Accessibility

Understanding how accessible your site is to users on mobile and tablet up to large screen devices.

2. Site Errors

Identifying on-site issues and errors which affect user journeys and your Google page ranking.

3. On-page Visibility

Reviewing the structure of content across the site and checking the current keyword focus and its relevance to your target audience.

4. Off-page Visibility

Measuring the authority of the your website with backlinks, TrustFlow and CitationFlow scores, each of which all have a significant impact on your Google page ranking.

5. Speed

Measuring the performance of your website and server for desktop and mobile users and identifying priority issues which should be corrected.

6. User Experience

Identifying issues affecting a typical user journeys and a user’s ability to navigate to content easily.

7. Conversion Rate Optimisation

Reviewing the effectiveness of your sales funnels and the impact they have on conversion rates.

8. Social Media

Reviewing the reach and effectiveness of your social media activities, and the impact social media has on acquisition results on your website.

For further information on our health check reports

Call 01844 295170 or click here