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social media marketing

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Written on February 22nd, 2012 by Sarah and filed in blog, industry news, news & events, social media marketing
This two-year-old social bookmarking site is suddenly kicking up a storm as retailers discover that it is increasing traffic to their sites, being one of the top five referrers for several clothing retailers (Monetate, http://ow.ly/9avv3). So what is Pinterest? Pinterest is essentially an online pinboard: users can collect, organise and share things they find [...]
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Written on January 27th, 2012 by Sarah and filed in news & events, Sarah Wynne's blog, social media marketing
On 18th January McDonald’s started a twitter campaign to promote the brand’s guarantee of fresh produce with the hashtags #MeetTheFarmers and #McDstories. The wholesomeness of the campaign’s intentions soon crashed and burnt as consumers started to supply their own #McDstories (and comments). Topics covered included the meat content, McDonald’s horror stories – such as fingernails [...]
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Written on November 14th, 2011 by Mandy and filed in Mandy Buzzard's Blog, social media marketing
We’re delighted to announce that our 2011 Tube Challenge held on the 9th November in aid of Sue Ryder Care was a great success. Bigwigs is a four month fundraising challenge which started on the 1st October and runs to 1st February 2012, the challenge was just part of our fundraising activity through which we aim to raise £15,000.
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Written on October 6th, 2011 by Jon and filed in digital marketing, social media marketing
Foursquare. For those who are unfamiliar with it, Foursquare is a smartphone-based game. With social media elements similar to that of Facebook and Twitter, it allows you to visit and ‘Check-in’ at locations across the globe, earning points for doing so.
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Written on September 5th, 2011 by David and filed in social media marketing
Social Business – the way forward. Social Media has significantly changed the way that businesses & brands interact with customers. There are many articles about Social Media and Social Media Marketing. Even though some businesses are yet to fully embrace this, the development of the Social Business is taking place.What is a Social Business? The [...]
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Have you got a Pinterest?
This two-year-old social bookmarking site is suddenly kicking up a storm as retailers discover that it is increasing traffic to their sites, being one of the top five referrers for several clothing retailers (Monetate, http://ow.ly/9avv3). So what is Pinterest? Pinterest is essentially an online pinboard: users can collect, organise and share things they find [...]
[read more]
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