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Archive for April, 2010

MakingYourselfHeard

How are non-transactional brands building their presence online?

Utalkmarketing on one of their recent Newsletters has posed this question. It is an interesting subject as most commentary refers to ecommerce and how you can engage consumers and businesses to buy from you online. If you do not directly sell online however what should you be doing to improve your brands presence? The following tips are some of the areas you should most concern yourself with if you are currently pondering this question for your business or brand.

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iad

iAds the latest Apple launch

Hot on the heals of the iPad we now have iAds which have been developed in conjunction with Apple’s new iPhone 4.0 operating system. “What is an iAd?” I hear you cry!

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Phil-Mickelson-Burford

Mickelson Proud of Burford Victory

After a tense contest over 27 holes at Burford Golf Club in Oxfordshire on the 9th April, the Bertie Cup finally returned home to the Kings Head team of Haddenham.

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tork-performance-1

Tork Performance

The Tork brand supplies away-from-home washroom hygiene systems and industrial cleaning wipers to 4 key market segments within the UK – Industrial, Commercial, HoReCa (Hotels, Restaurants and Catering) and Healthcare.

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nick-in-paper

But seriously folks

Do agencies go to pieces when Account Directors go on a business trip?

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news

 

  • The Golden Arches

    #McDstories – McDonald’s first Twitter crisis of 2012?

    On 18th January McDonald’s started a twitter campaign to promote the brand’s guarantee of fresh produce with the hashtags #MeetTheFarmers and #McDstories. The wholesomeness of the campaign’s intentions soon crashed and burnt as consumers started to supply their own #McDstories (and comments). Topics covered included the meat content, McDonald’s horror stories – such as fingernails [...]

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