Purple Frog March 2010 Archives » 2/2

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Archive for March, 2010

Honda Racing powered by Yuasa

Written on March 18th, 2010 by Marcus and filed in yuasa case studies

Hype, speculation, excitement… the wait is almost over for the start of the 2010 British Touring Car Championship with the first of this 10-race action-fest kicking off at Thruxton on 4th April. This year we have a special interest in arguably the most exciting form of motorsport, with the sponsorship of Honda Racing’s two cars by Yuasa.

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The other side of the lilypad

Written on March 11th, 2010 by James and filed in blog archive

We believe in the fine balance between serious thinking about business and brands and having some fun. Here is a taster of playtime…

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Direct Mail isn’t dead

Written on March 10th, 2010 by David and filed in blog archive

As the oldest version of direct marketing many commentators have predicted the death of direct mail as more instant methods of communication become fashionable. This is however an over generalised statement because as with all things often seen as dying there are opportunities available for the canny and focused company.

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A Review of the New RockMelt Social Browser

RockMelt describes itself as a social web browser where you can “chat, share, read with friends and much more – right from the browser.” Essentially it’s Google Chrome adapted to maximise social usage. We thought we’d have a look and give it a quick review, both as a browser and as a social tool. There [...]

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