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Archive for November, 2009

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Written on November 15th, 2009 by David and filed in David Finch's Blog
On Saturday a new micro brewery was opened in Thame by Ken Bruce of radio 2 fame. The Cross keys which is owned by Oak Taverns have built the brewery in the back of the pub and the first brew was Mrs. Tipple’s Ghost which Martyn Broughton of the Haddenham Real Ale Festival committee described as “a fusion of pale,crystal, munich & chocolate malt with Fuggles and Goldings hops providing a rich slightly sweet flavoured ale.”
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Written on November 15th, 2009 by David and filed in purple frog news
The third annual Oldie Travel Awards were held on the 19th November at the East India Club. These were sponsored by Tresco Island a Purple Frog Client and the results were announced by The Oldie travel editor Rosie Boycott who also gave an overview of the Island and how much she loved it when she stayed there recently.
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Written on November 12th, 2009 by Marcus and filed in bosch case studies
Energy saving, the Rhubarb and Custard way
Penetration of dishwashers in the UK market is at about 36% vs. the European average of 41%. By joining the UK’s number one dishwasher detergent brand – Finish, with the UK leader in dishwasher sales – Bosch, is an initiative that will work towards step-changing the pace of dishwasher penetration in the UK from +1% per year to >+2% per year.
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Written on November 10th, 2009 by David and filed in conferences/exhibitions, purple frog news
Purple Frog have been asked to act as judges and brand and marketing advisers for the G&D’s challenge. The G&Ds challenge is part of the OxPrentice line of programming, which is new to Oxford Entrepreneurs in 2009.
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Written on November 9th, 2009 by David and filed in advertising, digital marketing
With more than 350 million hits on YouTube since its launch in 2001 the sexy Agent Provocateur advert starring Aussie pop star Kylie Minogue riding a bucking bull in her underwear has been named the most successful celebrity viral campaign in the world by Go Viral.
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#McDstories – McDonald’s first Twitter crisis of 2012?
On 18th January McDonald’s started a twitter campaign to promote the brand’s guarantee of fresh produce with the hashtags #MeetTheFarmers and #McDstories. The wholesomeness of the campaign’s intentions soon crashed and burnt as consumers started to supply their own #McDstories (and comments). Topics covered included the meat content, McDonald’s horror stories – such as fingernails [...]
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